CRM at Business Glossary

What is it? Customer Relationship Management refers to the process - usually depending on sophisticated computer systems - to record and analyse the buying habits of customers, so that a company can offer them goods or services in which they are likely to be interested.

Business Dictionary Term Definition Added By: Faith

Send To Friends!

If you'd like to send the CRM definition to yourself or to your friends/colleagues, just enter the e-mail addresses in the boxes below -

We hope you now understand the meaning of CRM. If you need any more information on this term, please don't hesitate to contact us.

Other Similar Business Terms:

Business Term Market Failure is A failure of arms-length markets to efficiently complete the production of a good or service. In the eclectic paradigm, the multinational corporations market internalization advantages take advantage of market failure.

Business Term Peril Point is An estimated limit beyond which a reduction in tariff protection would cause material injury to a domestic industry.

Business Term Diskette is Also known as floppy disks, these are magnetic data storage disks, first available in 5.25 inch sizes and now more common in 3.5 inch format with a 1.4 Mb capacity. Due to their slow access speeds and the growth in the size of data files, diskettes are gradually becoming obsolete as newer storage media offer higher speeds and greater storage capacity.

Business Term Diversion is Any change in the routing of a shipment once it has been received by the carrier at point of origin and prior to delivery at destination.

Business Term Sovereign Credit is A direct borrowing or a borrowing guaranteed by the government of a sovereign state.